For Rabbit in the Headlights, the most noticeable theme throughout the whole of the DTP work was the monochrome style used to symbolise the group as an up-and-coming indie band. As a way of trying to be serious in the genre, the effect is now considered as a stereotype amongst the music world, but still creates the right image for the target audience who expect this sort of thing. The other running colours throughout the DTP work is red, which is a stylistic choice. Inside the digipack the colours of the band members represent the bright coloured themes that run through the actual music video. This contrasts the usual dark imagery and gives the album a much more exciting tone, reflecting their music style.
Eventually the finished product looked like this:
Keeping in mind the indie image, we slanted the font's to give a sort of quirky feel that would fit with the theme of the band. Still keen to sticking with this sort of style, we proceeded to use this picture as an example for a poster idea to keep the same style going throughout the digipack.
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